GUS Projects > Krow Communications: January 2009 - Present

Krow Communications: After three very busy years, they are now the UK's thirty-sixth biggest agency with £40m in billings and thirty lovely people.

http://www.krowcommunications.com/

Project: Building an Environmental Management System.

Objectives:

  • Increase the financial bottom-line
  • Reduce their impact on the environment
  • Help implement a positive position on the environment, inline with many of their clients
  • Increase their image and brand within their professional sphere
  • Engage their staff on environmental initiatives

Approach and Deliverables:

  • Installing the IEMA Acorn system up to Phase 3
  • Reduce Utilities from between 10-30%
  • Understand waste disposal and what bins were needed for a recycling system through conducting a waste audit
  • Introducing a low energy campaign
  • Advising on climate neutral projects
  • Writing Environmental Policy

Results and Business Benefits:

  • Increase revenues through reduced costs
  • Reduce damage to natural environment
  • Reduce disturbance to neighbours
  • Consolidate market position by raising barriers for competition or meeting client expectations
  • Reduced waste disposal costs
  • Open up new markets – improved opportunities to tender
  • Better control of environmental liabilities
  • Reduced liabilities passed through to customers
  • Reduced regulatory burden – less money risked on fines
  • Environment considered in strategy
  • Business excellence – increased investment appeal
  • Staff are more likely to work for a company with a strong “CSR” policy

Environmental Management System Document

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